Tag Archives: asian…

Insurance Advertising: Tricky in Traditional Asian Communities

Ever thought that insurance advertising was boring? Yes? Of course, you have! This collection of one Thai company’s commercials really emphasizes disaster related insurance. I would guess from my own experience of Asia, that selling insurance in Thailand can be difficult. Superstitions often preclude warnings of potential risks, as locals may believe what are intended as warnings may… Read More »

American kitsch vs. Asian kitsch

The choices of Asian themeparks seem to be growing annually now. There are two Disneylands (one in HongKong, one in Japan), plus a Universal Studios that opened in Singapore. But more are planned: Shanghai is building a Disney ThemePark, and I’m sure more are planned. But for those who couldn’t bear to take any Disney vacations, Asia has… Read More »