“It (open source philosophy) is the most powerful philosophy I have ever been exposed to in my life,†he told the audience. “The more I give away, the more I get back. It is more work, it is much harder! But it [being successful] comes down to your competitive advantage. Less and less that is about your software, and more about user experience, the service, quality, the brand, marketing.â€
Mark Mullenweg (WSJ – WordPress Powers 1 in 6 Websites Without an Office)