How, and why Obblogatory links

Increasingly, some people are concerned about the links that I have placed in posts, and may request that these links be removed. However, I freely place ALL of my links (whether I receive payment or not – see the disclaimer), and frown on removing links from my site. Why? Because the web is exactly that, that is its core function to link one site to another with relevance, authenticity and value to the reader. This is what I believe I have done.


However, a lot of webmasters have gone out of their way to create hundreds or thousands of spammy links to their sites, such tactics worked until recently updates by Google penalized such backlinks. Spammy links are links that are obviously junk: regurgitated paragraphs, snipped content, garbage blogs, spammy comments, directory spam, … and so on. So, if you have lots of spammy links, by all means, remove them. This is not what Obblogatory is about.

Blog links, like the links in this blog, are not spammy. Obblogatory has never, and never will be, a link farm; nor will we create any form of webspam. And I warn any advertiser seeking to remove links to make sure that removal of links is actually in their interest, and in the interest of their website, because it’s quite easy to remove a whole five years of links, and then you will never get your ranking back, because you nixed the good links with the bad links. How can you tell which is which, if even Google can’t?

If you’re determined to go ahead and remove links from this site, you MUST follow the guidelines outline on the following page. I will not reply to requests that are vague, rude, threatening, inappropriate, insufficiently documented… so don’t piss me off. Mind your language & tone when you contact me (and any webmaster) requesting removal.

Unintended Consequences

In fact, it wouldn’t be too difficult to imagine a scenario where you nix entire backlogs of links to get rid of some spammy links, only to find out that, like the Greek Debt Debacle, the proportion of bad links to good links has actually grown, not shrunk. So be careful what you wish for. You may actually get it.

No Follow

I am generally not in favor of using ‘no follow’ and regret the mess Google has caused with its link/search policies in the last few years, and have sought to diminish Google’s influence over this blog by removing the Adsense, Search, and Webmaster Tools from this site.

I would urge you not to let Google bully webmasters into submission, and to show your displeasure by cutting your own use of Google down. The web needs diversity, not monopoly. And Google is in danger of becoming the web, if we are not careful.